The Book of Runes is something very special: a part of the ancient past and, perhaps, a part of your future...
Based on a tradition over one thousand years old, the Runes are seen by many as a contemporary Oracle and collectively, have established... [More...]

Blum and Loughan have set out to fill a gigantic void in the healing field, and they have created healing interpretations for all the Runes. By using the classic Rune symbols and following the age-old Rune reading methods, they created a tool with 25... [More...]

Every year almost a quarter of a million confused and frightened American men are tossed into a prostate cancer cauldron stirred by salespeople representing a multibillion-dollar industry. In this flourishing business, the radical prostatectomy is still the... [More...]

Radical prostatectomy is still the most widely recommended treatment for prostate cancer. Yet, according to a recent study, only one out of every forty-eight men who undergo this debilitating procedure survives longer than those who forgo surgery. "Invasion... [More...]

Blum returns with a beautiful new Runes set honoring the universal quest for loving relationships.

"The Rune Cards" consists of an elegant new package including 25 richly evocative cards, carrying pouch, and a beautifully illustrated book filled with helpful new techniques for using the cards, along with the necessary interpretations for reading them.

Since its first publication nearly 20 years ago. Ralph Blum's "The Book of Runes has brought inspiration and comfort to millions of people around the world. Every culture for the whole of recorded history has possessed some form of oracular tradition, and... [More...]

After ten years, the audience for Blum's self-help classic continues to grow. Used by some as a revealing game, by others as a tool for practical decision making, The Book of Runes and the companion Rune Stones provide a self-counseling system for the 1990s... [More...]