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The Wisdom of Crowds
Surowiecki, James
Paperback: $15.95 [19,140₩]
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In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant–better at solving problems, fostering innovation,... [More...]


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The Theory of the Leisure Class
Veblen, Thorstein
Paperback: $3.50 [4,200₩]
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Economic and social classic shows emptiness of cherished standards of taste, education, dress, and culture.


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A Way of Being
Rogers, Carl R.
Paperback: $15.95 [19,140₩]
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The late Carl Rogers, founder of the humanistic psychology movement and father of client-centered therapy, based his life's work on his fundamental belief in the human potential for growth. A Way of Being, more personal and philosophical than his earlier... [More...]


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The Presentation of Self in Everyday Life
Goffman, Erving
Paperback: $15.95 [19,140₩]
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A study of human behavior in social situations and the way we appear to others. Dr. Goffman has employed as a framework the metaphor of theatrical performance. Discussions of social techniques are based upon detailed research and observation of social... [More...]


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Propaganda
Ellul, Jacques
Paperback: $15.00 [18,000₩]
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'The theme of Propaganda is quite simply. . . that when our new technology encompasses any culture or society, the result is propaganda. . . . Ellul has made many splendid contributions in this book.' -Robert R. Kirsch, The Los Angeles Times


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The Moral Animal: Why We Are, the Way We Are: The New Science of Evolutionary Psychology
Wright, Robert
Paperback: $18.00 [21,600₩]
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Are men literally born to cheat? Does monogamy actually serve women's interests? These are among the questions that have made The Moral Animal one of the most provocative science books in recent years. Wright unveils the genetic strategies behind everything... [More...]


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Four Arguments for the Elimination of Television
Mander, Jerry
Paperback: $13.99 [16,790₩]
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A total departure from previous writing about television, this book is the first ever to advocate that the medium is not reformable. Its problems are inherent in the technology itself and are so dangerous — to personal health and sanity, to the... [More...]


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The Social Construction of Reality: A Treatise in the Sociology of Knowledge
Berger, Peter L.
Paperback: $15.95 [19,140₩]
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This book reformulates the sociological  subdiscipline known as the sociology of knowledge.  Knowledge is presented as more than ideology, including as  well false consciousness, propaganda, science and  art.


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Three Negro Classics
Washington, Booker T.
Mass Market Paperbound: $7.99 [9,590₩]
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"Up from Slavery" by Booker T. Washington, "The Souls of Black Folk" by W.E.B. DuBois, and "The Autobiography of an Ex-Colored Man" by James Weldon Johnson—these three narratives, gathered together here, chronicle the remarkable evolution of... [More...]


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Bell Curve: Intelligence and Class Structure in American Life
Herrnstein, Richard J.
Paperback: $18.99 [22,790₩]
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The controversial New York Times national bestseller—now updated with a comprehensive response to critics. Covered on front pages around the world—reviled, praised, defended, and deplored—this seminal examination of the relationship... [More...]


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