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"Two experts from Yale tackle the business wake-up-call du jour—environmental responsibility—from every angle in this thorough, earnest guidebook.—"Publishers Weekly."
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"New Rules of Green Marketing" helps readers understand why value-based sustainability marketing has become a critical organizational capacity, and how readers can adopt these practices in their own organizations.
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Authors Laszlo and Zhexembayeva explain and predict how companies can better leverage global challenges for enduring profit and sustained growth. They introduce the marquis concept of embedded sustainability: the incorporation of environmental, health, and... [ More...]
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Amid the growing commitment to the environment by corporations and governments there is also a frustration with their lack of progress, as highlighted by international protests in Seattle, Genoa, and elsewhere. While the principles and environmental goals... [ More...]
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A comprehensive analysis of the effects of fiscal measures used by governments to reduce environmental impacts and promote sustainability. Twenty five case studies examine the most useful measures so far undertaken in the US, Canada and Western Europe,... [ More...]
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The political economy of toxic waste was summed up by Lawrence Summers—then chief economist at the World Bank, later U.S. Treasury Secretary—in his notorious claim that poor people live in environments that are, from an economic point of view,... [ More...]
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Offering the latest in green techniques and methods, this book is designed to help project managers maximize limited project resources and get the most out of a finite budget. It provides proven techniques and best practices in green project management,... [ More...]
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